Smiles, laughs, blissful productivity: we know these are indicators that attendees are having a memorable experience. Such good feelings also increase learning. But how can event pros create situations where[…]
Yesterday our guest on the #eventtable Twitter chat was Doreen Ashton Wagner of Greenfield Services speaking about the disappearance of room blocks. The discussion addressed these changes, their causes and how they may effect event planners.
This week’s #eventtable Twitter chat featured guest Elizabeth Henderson sharing what she’s learned about gamification for events as both a researcher and as an event designer. Lindsey Rosenthal filled in as moderator for the chat which yielded some fascinating insights.
Smarter strategies to get smarter messages out to the audiences you need to reach. That’s what a Smarter Shift is about.
Social media open up new channels—and a whole new list of do’s and don’ts—for anyone who needs effective, targeted communications. So if you’re trying to attract an audience, establish a market, or bring together a community of interest for a new way of doing things, why would you use old techniques to deliver the message?