That was one of the insights shared this week on #ContentChat by our guest Michael Brenner, owner of the popular marketing blog, B2B Marketing Insider, and vice president of global marketing and content strategy for SAP.
A hefty crowd of marketing thinkers joined the chat, sharing their thoughts on such questions as:
- What developments are having the most impact on marketing?
- What mistakes are marketers making today?
- How can marketers best prepare for the future?
Check out the summary of our chat on the future of marketing, below.
(Photo by Mark Chapman)