A good reputation is everything to a brand today.
Content marketing’s emphasis on information, transparency, and relationships has made it a must.
So what steps can you take to build your brand reputation and ensure that it is properly managed?
Yesterday on #ContentChat, Harry Gardiner of the UK digital marketing agency, Koozai, shared his insights and tips on this important topic. Check out our summary of the chat below.
photo credit: Julian Partridge via photopin cc
http://storify.com/jenisefryatt/managing-your-brand-s-reputation-online