Changing search algorithms, advancements in technology, rising and crashing social media related startups; all of these make for an online marketing landscape that’s about as stable as the plate tectonics of the Pacific Rim.
To keep up, following content marketing leaders with a knack for spotting trends is a must.
So this week on #ContentChat, we invited one of our favorites, Vice President of Global Marketing and Content Strategy for SAP, Michael Brenner, to discuss “Content Marketing Trends to Watch.”
The discussion looks at general trends as well as what’s in store for content marketing on Facebook, Twitter and Google+.
Check out our summary below.