Content marketers are keenly aware that one of our biggest jobs is building and nurturing sharing communities.
We’ve talked here about some of our favorite tools for doing that—but on this week’s #ContentChat, the discussion focused on Paper.li, a content curation tool used by digital marketers around the world.
Social Media & Content Marketing
We’re pleased and proud to present this guest post from Meredith Low, Principal of Meredith Low Consulting in Toronto. Meredith is in Ottawa this week, attending and speaking at the Engaging Associations Summit hosted by our (mutual) strategic partner, Greenfield Services Inc.
Summary of a Twitter chat about favorite content marketing tools.
Social Media & Content Marketing
We’ve been thinking a lot lately about the unforeseen obstacles that can drive a spike through the smartest, most creative and focused content marketing campaign.
They’re usually the simplest things, the elements you assume will be in place in any organization before campaign planning gets under way. (Rule #1: Make no assumptions.)
Summary of a Twitter chat about using social media for content marketing.
Social Media & Content Marketing
As a blogger or content marketer, you probably spend a fair bit of time searching for unique, usable photos and graphics to illustrate your blogs and social media posts. Chances are, you’ve discovered that having a designer produce all the illustrations you need every day would be prohibitively time-consuming and expensive; and at some point you’ve probably turned to free online graphic design sites like Canva or PicMonkey.
Summary of a Twitter chat about SEO for content marketers
The brightest minds in content marketing gather each Monday on the Twitter chat, #ContentChat.
Summary of a Twitter chat about creating online content for marketing that stands out.
What Do You Want to Know About Marketing Events Online?March 24, 2016Smarter Shift Hands #ContentChat Over to Lucy Rendler-KaplanJanuary 19, 2016
Brian Honigman on Choosing Topics For Your Content MarketingJanuary 12, 2016
Building Community via PodcastingJanuary 7, 2016
Monetizing Content: Is The Energy Mix the Next Big Thing in News? on:Broadcast or Narrowcast? Why Search Engine Rank May Not Be Your Goal
Journalist or Marketer? History Sets Your Content Marketing Style - Smarter Shift on:Why Smart Companies are Snapping Up Journalists for Content Marketing
Groundtruthing Keeps Content Marketing Honest - Smarter Shift on:A Moment of ClarityThe Death of Verbatim Conference Video on:How Online Content Management Made Conference Video Obsolete