Marketers have been trying to differentiate their brands from the competition since the beginning of marketing.

But thanks to the Internet,  people today face a Bacchanalian feast of information and entertainment choices on a minute to minute basis. Thus, though now there are many more ways to reach your target audience, actually creating online content for marketing that gets their attention is tougher than ever.

This week’s #ContentChat guest Tom Treanor decided to take on the topic, “Rising Above the Noise: How to Make Content that Stands Out.” Tom is Director of Content Marketing & Social Media at Wrike and Author of the popular blog, Right Mix Marketing.

Seems a lot of marketers had things to say on the topic as the chat was very well attended. You can check out the summary below.