Content marketers must be intelligent; able to constantly learn new skills; familiar with internet technology; flexible and social.
But for those who are successful at the job, the aforementioned qualities are usually just the beginning. As writers, editors, videographers, podcasters, graphic artists, SEO experts and much more, content marketers are extreme multi-taskers.
By mastering the language of the internet and social media they’ve solidified their value for businesses eager to make use of the new channels and have claimed a central role within the industry of marketing.
This week on #contentchat, we decided to find out what exactly is on the minds of professional content marketers these days.
We asked our community of content marketing professionals what they like about their jobs, what makes them frustrated and what gets them excited and also worried about the future of content marketing.
For some eye-opening information, check out our summary of the chat, below.