At the Canadian Public Health Association’s 2011 Annual Conference in Montreal, the daily newsletter we had produced each year since 2005 became an all-electronic edition, The eDaily/l’eQuotidien. The publication was indexed directly from the conference website, and formatted by CPHA in a way that allowed readers to scroll through each day’s news on a single page. Our onsite team also provided news tweets for a key plenary session and advised CPHA on the introduction of its first-ever conference hashtag.
In 2009, The Conference Publishers consolidated selected session content from eight different conferences on the Green Meetings Portal, a unique content site that gave meeting professionals a one-stop information source on sustainable practices. Each session was reported at two levels of detail and indexed by theme, so that any site visitor could find the amount of information they needed on the topic of most immediate interest to them.
Sustainable Communities Conference 2010
In 2010 and 2011, The Conference Publishers reported on selected sessions at the Sustainable Communities Conference hosted by the Federation of Canadian Municipalities. Each news capsule linked to a longer session summary, so that anyone who visited the client’s post-conference website could find the level of detail that suited them best.
In September 2010, EventCamp Twin Cities brought 75 participants in Minneapolis together with face-to-face audiences in Basel and Dallas, plus another 550 virtual participants who attended virtually. On the day of the event, The Conference Publishers produced more than 200 news tweets that captured onsite highlights in real time. Afterwards, our session news capsules and summary reports generated more than 67,000 page views in the three months after participants went home.