A week-old video on fraudulent Likes has amped up a simmering debate on whether Facebook is a reliable platform for online marketing and community-building. The fun began February 10 when[…]
When I first heard that a change in the Facebook algorithm had throttled traffic to Upworthy, the popular video curation site with a declared interest in “things that matter,” my[…]
How do you use content marketing to build your personal brand? That was the question we asked guest Dennis Shiao, Marketing Director for INXPO, this week. Below is a summary[…]
What would you do if Twitter stopped tweeting and YouTube suddenly went off the air? Particularly if you lived in a community where television outlets were consolidating, radio stations had[…]