Landing sponsors for your event is a tough job that is getting tougher. Drastic changes forced on marketers by the advent of the internet, social media and mobile communication have[…]
In last week’s post, we looked at the hazards of choosing a technology platform for a hybrid meeting before deciding how that meeting will be set up, who it’s supposed[…]
Developing a content strategy for your meeting or event can be daunting, but by pulling your team together and asking a few questions you can get a good handle[…]
Not long ago, Deborah Pannell attended a conference focusing on event sustainability – a big issue for today’s event planners. She shares what she learned from the experience here. Sustainability[…]
Shawna McKinley has collected some great resources for keeping events sustainable. She shares some of them here. Believe nothing in life comes for free? There’s always a string attached? Think[…]
Adrian Segar believes there are event planning lessons to be learned from Netflix’s adjustment to the way customers view rented films. He shares his insights here. “In 2006 we announced[…]
Like many, Tahira Endean has had enough of uncomfortable, unsatisfying conferences where the attendee experience is not fully considered. She shares her thoughts on the topic here. Permission to be[…]
Not long ago, Eventwist’s Deborah Pannell, an event planner herself, took a cruise which gave her new insight about her profession. She shares her experience here. This article was originally[…]
Kari Rippetoe of Tuvel Communications, has discovered a win/win situation for event planners and social media communities. She shares tips for getting the most out of social media partnerships, here.[…]