Tahira Endean of Cantrav Services overheard two people on a plane who were discussing the same event. It was the kind of talk that follows many meetings. But it would have been so different if the meeting had actually achieved its goals. She shares her experience here.
Tagged: Return on investment
Shawna McKinley shares this story about the David L. Lawrence Convention Center, one of the first LEED certified convention centers in the world. Nearly 10 years after it first opened, it has proven to be an investment that has paid off in many ways.
Room blocks for major meetings and events may soon be on the endangered list, says Doreen Ashton Wagner, managing director of Alexandria, Ontario-based Greenfield Services.
A few years ago, archaeologists found a small Bronze Age spear point in England. I can’t remember exactly where they found it, but I do remember that they determined the bronze in the spear point had originated in Italy. In fact, an original larger spear point had broken, and then been melted down to make smaller points, since in those days, the effort required to make bronze made it a very valuable metal.
An interesting thing is happening on the way to the economic recovery.
We certainly aren’t there yet—in the economy as a whole, or in meetings and events. The sheer, accumulating weight of cancellations is setting off alarm bells across the industry, and the U.S. Center for Exhibition Industry Research has just reported the first decline in trade show volume since 2002.
When it comes to assessing the return on investment (ROI) in large, face-to-face meetings, it’s hard to think of a more basic measure than 3.8 million years of life.
With the approach of World AIDS Day December 1, the Harvard School of Public Health AIDS Initiative issued a verdict of sorts on the AIDS policies pursued by former South African president Thabo Mbeki. According to the New York Times, a Harvard study attributed 370,000 premature deaths to Mbeki’s “denial of the well-established scientific consensus about the viral cause of AIDS and the essential role of antiretroviral drugs in treating it.”