This weeks #eventtable chat featured guest Lynn Randall of Randall Insight’s, a company that helps planners apply the lessons of neuroscience and macroergonomics to supercharge engagement.
Lynn helped us tackle the subject of how social media is changing humanity and how this is affecting events.
The discussion was a lively one which ran the gamut from the latest research on how social media use affects the brain; to how events can take advantage of the good feelings attendees get when they meet face to face; to the trend toward Social, Mobile, Local applications for events.
Some takeaways from the chat include:
* Create remarkable content: great events, great pictures, videos, etc. Get involved.
* Think about using established sm platforms to connect w/ attendees.
* Extend the experience with #SoMe. Goes for onsite/offsite, attendees/exhibitors, before/during/after event & meet IRL.
For the entire summary, go to How Social Media is Changing Humanity & How This Affects Events.
