Though associations are just beginning to explore them, participants at our May 14 #Eventtable chat agreed hybrid events offer potential benefits ranging from expanded reach, to additional avenues for sharing content to new ways of generating revenue.

Long-time association supplier and hybrid event enthusiast David McKnight of Digital Publishing was our guest on the chat which touched on hybrid event success stories; how associations are beginning to dip their toes into the virtual event world;  and elements of a skillful hybrid event production. Monetization of the remote experience was also discussed as well as remote audience engagement and challenges associations face in adopting hybrid event models.

For more on the #eventtable chat, go to our Storified summary “How Can Associations Make Use of Hybrid Events?”

(Photo by drothamel)