Testimonials

We first met Smarter Shift as conference publishers, but now we count on them for so much more. They’ve helped us craft a compelling story for members, partners, policy-makers, and legislators. They’ve built up a strong social media presence for our industry. As our requirements have shifted, they’ve grown alongside us, just the way any strategic partner should.

Patrick Jones, Executive Director and CEO
International Bridge, Tunnel and Turnpike Association

We consider Smarter Shift an extension of our team. They help us elevate our ideas to another level and find ways to optimize our messages. We’ve been able to successfully branch out socially with their contribution. Mitchell is one of the best writers I’ve ever worked with and is able to turn complex topics into easily consumable summaries. It’s a rare talent and I really enjoy working with him.

Jennifer McMahon
Director of Content Strategy for Distribution,
Equipment, and Process Manufacturing, Infor

We’ve worked with Smarter Shift since the late 1980s, and they’ve become a valued partner. They’re a part of our community, and we know we can always count on their honest, forthright advice.

Ian Culbert, Executive Director
Canadian Public Health Association

We’ve hired the Smarter Shift team to boost the quality and impact of our online content. Their thorough understanding of our business needs saves us time and helps us attract more qualified prospects.

Doreen Ashton Wagner
Chief Strategist and Managing Director, Greenfield Services Inc.

The content you produce is so much more valuable than straight recording. You help organizations turn static documents into an online resource to improve their messaging and generate revenue.

Adrian Segar
Creator, Conferences That Work

You are the finger on the pulse!

Joan Eisenstodt
Chief Strategist, Eisenstodt Associates

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  • About Smarter Shift

    Smarter strategies to get smarter messages out to the audiences you need to reach. That’s what a Smarter Shift is about.

    Social media open up new channels—and a whole new list of do’s and don’ts—for anyone who needs effective, targeted communications. So if you’re trying to attract an audience, establish a market, or bring together a community of interest for a new way of doing things, why would you use old techniques to deliver the message?